WWDMAGIC 2014

One of the perks of being a fashion student at the Art Institute is that we get access to the biggest fashion convention ever created: MAGIC. There are many different shows at MAGIC, but one of my favorites has to be WWDMAGIC. For those of you who are unfamiliar with the event, MAGIC is a 3 day trade show for retail owners and buyers, an event joined with Women’s Wear Daily (WWD). It features over 2,000 brands in the fashion industry, ranging from emerging to well established brands. This marketing/networking event showcases brands’ new trends, along with hourly seminars on specific topics of fashion business and apparel. It’s an awesome event to go to for any fashionista, even if you’re not exactly in the business yet. (Like me!) During the event, my friends and I met some really wonderful people who didn't mind that we were just students and not buyers for stores/boutiques. Sometimes, attending events like these can be intimidating because as students, we WANT to talk to people and pick their brain. However, our enthusiasm isn't always reciprocated. Sometimes, people snub us or don't want us to go into their booths because they're strictly at the convention for business. But when we do run into people who are willing to chat with us, we are thrilled ! With that being said, for the next few posts, I will be covering some awesome moments my friends and I had during attendance of this event. The shows, the people, the advice, the knowledge, and the good fun we had will be free for you to read on my blog. But first, I'll start off this series by posting some personal pictures of my friends and I. Without them, this whole experience would have been a complete dud. Thanks, lovelies <3